The Morning Show has been a solid success with Apple TV poised to launch the fourth season series anchored by two of Hollywood’s most beloved and well-known actresses, Jennifer Aniston and Reese Witherspoon.

The high-profile duo play television hosts for the fictional UBA network as the show tackles major current events, including the COVID-19 pandemic, the January 6th Capitol insurrection, and the growing power of big tech and media mergers.
The show has been a consistent contender during awards season. It has received numerous nominations for Primetime Emmy Awards, Golden Globes, and Screen Actors Guild Awards with Billy Crudup and Jennifer Aniston both winning major awards for their performances.
Season 4
The first episode of the fourth season is scheduled to premiere on Wednesday, September 17, with ten episodes planned running through to November 19, all streamed via Apple TV+.
The new season will pick up in the spring of 2024, approximately two years after the events of the Season 3 finale as the deal between UBA-NBN networks complete.
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Alex Levy (Aniston) is now in a powerful position within UBA, having secured a seat at the management table and the season will explore how she navigates this new reality without her usual support system, as Bradley, Cory, and Paul are no longer her immediate “touchstones.”
Bradley Jackson (Witherspoon) is facing the consequences of her actions from the Season 3 finale, having turned herself into the FBI for covering up her brother’s involvement in the January 6th insurrection with the new season promising an exploration of big media, technology, and power dynamics, with the main characters navigating a world where the line between news and entertainment, and truth and fiction, is more blurred than ever.
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